The Consumerist’s fifth annual “Worst Company in America” starts this week with a 32 nominees in a bracket-style single elimination tournament similar to the NCAA basketball tournament now underway.
Unfortunately, several companies that I own stock in – including Bank of America, Citi, HP, Chase, NBC (GE), Verizon, Apple, Microsoft, and DirectTv – are in the list of 32.
But then the list includes many cable providers, cell phone companies, and bank giants that had had tons of complaints against them on the Consumerist.com site, owned by Consumer Reports, the bible of consumers. So go to the Consumerist and cast your vote.
â€œFour years ago when we started this search Americans voted Halliburton as the national champion and since then we have seen AIG, Countrywide, and others bestowed this honor,â€ said Ben Popken, co-managing editor of Consumerist.com. â€œEvery year there is a â€˜Cinderellaâ€™ company that comes out of nowhere and we canâ€™t wait to see who it is in 2010.â€
â€œBad customer service and bad business decisions will frustrate customers and our bracket gives consumers a place to vent those frustrations,â€ said Meghann Marco, co-managing editor of Consumerist.com. â€œEach year we see a few repeat nominees including Best Buy, Ticketmaster and Wal-Mart, but some do try and â€˜right their wrongsâ€™ and we never see them again.â€
The 2010 Grand Champion in Consumerist.comâ€™s â€œWorst Company in Americaâ€ will receive the prestigious Golden Poo Award, a golden statuette modeled after a pile ofâ€¦poo.
Following is the calendar for key elimination dates. Consumers can check back regularly at Consumerist.com for updated brackets and voting opportunities throughout the month of March and April.
â€¢ April 2 â€“ Sweet (and sour) 16
â€¢ April 14 â€“ Elite 8
â€¢ April 21 â€“ Final Four
â€¢ April 23 â€“ Championship Battle
â€¢ April 26 â€“ Winner!
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